Blog

Why You Should Use Video for Marketing

If you haven’t tried videos for marketing, you really should.  While they may take more effort than writing a blog post or an article, the extra investment can be well worth it.  Marketing via video is still in its infancy which means that you...
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Yelp Reviews Matter Even More Than Ever

Yelp reviews have always been important since the review site has become a favorite place for people to boast of their excursions, as well as air out frustrations.  Results from the review site often rank high in searches for businesses.  Coupled with...
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Page Load Speed Matters to Google

How long does it take for your web pages to load?  Don’t know or care?  Well you should, if you want to place higher in search results.  Speed matters to Google.  Besides, slow loading web sites are annoying to most people. Google’s aim...
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What Are Rich Snippets?

Rich snippets are a way to tell the search engines more about your web pages.  They’re pieces of code that you put on to your website to communicate additional details about certain types of things on the internet. In particular, standards have...
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Do Facebook Ads Work?

The nice part about Facebook ads is that you can target users based on what they like and demographics which makes it easier to  find your ideal prospects.  This is unique to Facebook, as you can’t target ads based on who is viewing the web page...
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Why Email Marketing is Essential

Email marketing gets a bad rap.  Many automatically think of spam and get a negative feeling.  For some marketers, email gets neglected because it’s not as exciting as other advertising alternatives.  Don’t make the mistake of neglecting...
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Use the Decoy Effect for Bigger Sales

Have you ever noticed how often products come in three size options – small, medium and large?  While it may be partially because businesses want to offer different options to customers, the real reason might be because it’s healthy for the...
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Seattle Networking Events – It’s About Who You Know

Whether you are new to the Emerald City, looking for a job, or want to promote a new business, Seattle has a ton of opportunities to network and meet other professionals.  I moved to the Pacific Northwest from Baltimore, Maryland looking for an adventure....
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Congratulations Women In Technology – Code Fellows Scholarship Receipts!

Thu Quach is our own resident Word Press ninja and web design diva.  Her design eye and technical talent contributes to the success of our client’s online businesses as well as our own Think Strategy website.
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