thinkstrategy

B2B Fractional Marketing Leadership

Full-Stack CMO

I develop the marketing strategy and execute it.

Bernard Ablola speaking on stage

“I don’t just advise. I build.”

A message from Bernard

Trusted by

Plexis Healthcare Systems Sales Force Europe AI for Business Isomer Omnus Law Simplicity Media eXp Realty eXp Commercial

Still Running Your Marketing, Even After Hiring Help?

You've hired marketing people and worked with agencies. But you're still deciding what to do, what to build, and where to spend. Sound familiar?

Your Team Needs Direction. You're still setting the strategy and priorities.

AI Has Potential. But which AI tools and workflows will actually help your business?

Attract

Reach the right buyers.

Focus your message and marketing on the people who need what you offer.

Engage

Build trust.

Turn your leaders' expertise into content that answers buyers' questions.

Delight

Stay top of mind.

Share useful insights, customer stories, and results worth talking about.

A clearer plan. A stronger presence. Better conversations.

Strategy +
Execution.

You know your business. I bring the marketing experience to develop the strategy, build the right systems, and execute alongside your team or independently.

You don't need a bigger team. You need the right strategy, tools, and someone who knows what to build. Better decisions. Faster execution. Measurable results.

79%

of hidden B2B buyers say they're more likely to advocate for vendors that consistently publish high-quality thought leadership.

Source: Edelman–LinkedIn, 2025

49%

of marketers surveyed identified short-form video as a top-ROI content format.

Source: HubSpot, 2026

  1. Days 1–30

    Discover & Plan

    We learn about your business and your buyers, eliminate what's not working, and prioritize what will get results fastest.

  2. Days 31–60

    Create & Launch

    We develop content, launch campaigns, and test different messages to find what works best.

  3. Days 61–90

    Measure & Improve

    We review what's working, cut what's not, and optimize to improve results.

  4. Ongoing

    Optimize & Grow

    We test campaigns, find what works, and double down on what gets results.

Results

Results that move the needle.

20xmore leads per month

PLEXIS' leads per month increased by 20x, resulting in one of our biggest marketing years ever. The team always moves the needle (results!!!).
Dan JimmersonDan Jimmerson
VP of Marketing
Plexis Healthcare Systems

50new leads in a record month

From a few leads a month to the highest total in the company's history, driven by paid search, organic search, and direct traffic.

That's great Bernard, thank you! June has boomed, I can't keep up!
Rick PizzoliRick Pizzoli
Founder
Sales Force Europe
As a business owner who came in needing clarity on branding and marketing... they walked me through the thinking behind it. Not just the what, but the why. That made all the difference.
Suzanne VetillartSuzanne Vetillart
Real Estate Investor
PadSplit
AI Marketing

I help identify AI opportunities, build useful workflows, and train your team to use AI effectively while keeping human creativity and judgment at the center.

01AI Strategy

Identify practical ways AI can support your marketing goals and team.

02AI Workflows

Simplify research, content production, and repeatable marketing tasks.

03AI Search & Measurement

Create helpful, searchable content and better understand marketing performance.

The Right Marketing Support for Your Business

Choose the level of marketing leadership that fits your business.

Marketing Advisor

Strategy, direction, and accountability. Your team handles execution.

Starting at$3,500 /month

  • Marketing strategy and positioning
  • Marketing priorities and planning
  • Budget and channel recommendations
  • Campaign guidance and performance reviews
  • Regular strategic advisory sessions
Recommended

Full-Stack Fractional
CMO

Strategy, leadership, and hands-on execution. I develop the plan and help build it.

Starting at$6,500 /month

  • Marketing strategy, positioning, and priorities
  • Hands-on campaign development and execution
  • AI workflows and automation
  • Website, content, and distribution guidance
  • Collaboration with existing teams
  • Agency and vendor management
  • Marketing performance and budget optimization

CMO + Media & Distribution

Fractional marketing leadership plus ongoing content production and distribution.

Starting at$8,500 /month

  • Everything in Full-Stack Fractional CMO
  • Executive visibility and thought leadership.
  • Ongoing content strategy and production
  • Short-form video and creative direction
  • Organic social media and distribution
  • Paid media strategy and coordination
  • Content performance and optimization
Let's Talk About Your Marketing →
Bernard Ablola, founder of Think Strategy, seated at his desk

Founder & Marketing Strategist

Meet Bernard

Bernard Ablola founded Think Strategy to help businesses make better marketing decisions and bring their expertise to market. He previously worked at Microsoft, eXp Realty, and eXp Commercial, where he worked across digital marketing, technology, and business growth. He holds an MBA from Seattle University.

Today, Bernard works directly with business leaders to develop marketing strategies and bring them to life. He combines strategic leadership with hands-on experience in digital marketing, content, distribution, and AI—building directly or working alongside existing teams and partners.

You work directly with me. I help you see what’s working, identify what’s not working, and turn strategy into action.

Bernard Ablola, Founder

Frequently asked questions

How is this different from hiring an agency?

Most agencies specialize in delivering specific marketing services. As a Full-Stack Fractional CMO, I work directly with your leadership to develop the overall strategy and help execute it. I can build directly, work alongside your team, or manage your existing agencies and vendors. You get experienced marketing leadership with hands-on implementation.

Clear Strategy. Stronger Visibility.

Whether you need experienced marketing leadership, stronger executive thought leadership, or both, let's talk about what will move your business forward.

Request a Strategy Call