No one is steering your marketing. So the flywheel never starts turning.
Referrals built the business. They won't scale it on their own.
You hired the wrong person, or you don't know who to hire.
Your agency sends an invoice every month, and you can't tell if it's working.
You don't know what would actually move the needle toward leads and sales.
So nothing gets decided, and the quarter slips.
Attract
Clarify your message.
If a stranger can’t repeat what you do in one sentence, nothing downstream works.
Engage
Turn attention into conversations.
Every channel points to one next step: a real conversation with your team.
Delight
Make customers your channel.
Happy customers refer, review, and come back — that’s what spins the wheel.
Most growing companies have the pieces. Here's how we help.
Get a CMO.
Skip the full‑time hire.
Senior marketing leadership to set the strategy, sharpen your message, and help your team execute. We get to work from day one.
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Days 1–30
Assess & Act
Find quick wins, set priorities, and start making improvements.
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Days 31–60
Build & Execute
Sharpen your strategy, launch initiatives, and build momentum.
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Days 61–90
Measure & Improve
Track performance, refine campaigns, and focus on what’s working.
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Ongoing
Optimize & Grow
Keep improving results and identifying new growth opportunities.
Results
Results that move the needle.
20xmore leads per month
PLEXIS' leads per month increased by 20x, resulting in one of our biggest marketing years ever. The team always moves the needle (results!!!).
Dan JimmersonVP of Marketing
Plexis Healthcare Systems
50new leads in a record month
From a few leads a month to the highest total in the company's history, driven by paid search, organic search, and direct traffic.
That's great Bernard, thank you! June has boomed, I can't keep up!
Rick PizzoliFounder
Sales Force Europe
As a business owner who came in needing clarity on branding and marketing... they walked me through the thinking behind it. Not just the what, but the why. That made all the difference.
Suzanne VetillartReal Estate Investor
PadSplit
Make AI work for your business.
We bring practical AI into your marketing workflows—implementing the tools, connecting your systems, and training your team to use them.
01AI Strategy
Identify opportunities to improve productivity and marketing performance.
02Implementation
Set up AI tools and integrate them into your team’s workflows.
03Team Training
Help your team confidently adopt and use AI every day.
Simple pricing. Clear scope.
Start with leadership. Add execution when you need it.
Fractional CMO
Senior marketing leadership without the full-time hire.
Starting at$5,500 /month
- Marketing strategy and positioning
- Growth planning and priorities
- Analytics and performance
- Sales and team alignment
- AI strategy, implementation and training
Fractional CMO +
Content Engine
Marketing leadership plus consistent content creation.
Starting at$8,500 /month
- Marketing strategy and positioning
- Growth planning and priorities
- Analytics and performance
- Sales and team alignment
- AI strategy, implementation and training
- Content creation and distribution
Full Growth Team
Marketing leadership and coordinated execution.
Starting at$12,500 /month
- Marketing strategy and positioning
- Growth planning and priorities
- Analytics and performance
- Sales and team alignment
- AI strategy, implementation and training
- Content creation, video and distribution
- Paid advertising and campaign management
- SEO, AEO and conversion optimization
- Email marketing and automation
- Customer video testimonial system
3-month initial commitment, then month-to-month. Services subject to agreed scope. Advertising spend and third-party costs are separate.
Not ready for ongoing support? Start with a Marketing Audit + 90-Day Action Plan for $2,500. Get Started →
Fractional CMO
Meet Bernard
Bernard brings together marketing leadership, technology, and execution. At Microsoft, he worked in search advertising and digital marketing. As Director of Marketing at eXp Realty and eXp Commercial, he led digital advertising and HubSpot implementation, supporting the growth of eXp Commercial from 400 to 800 brokers and eXp Realty to 90,000 agents globally.
He holds an MBA from Seattle University and founded Think Strategy to help businesses bring clarity, leadership, and accountability to their marketing.
When you work with Think Strategy, you work directly with me. I help you see what’s working, identify what’s not working, and turn strategy into action.
Bernard Ablola, Founder
Frequently asked questions
How is this different from hiring an agency?
An agency typically focuses on delivering services. We provide senior marketing leadership—setting strategy, guiding your team, and measuring performance. When needed, our team also helps execute.
Your next client is looking for you right now. Let's make sure they find you.
Start with a conversation. We'll talk about your goals, your message, and where you feel stuck. You'll leave with at least one idea to grow your business.
Book a strategy call